PROFESSIONAL EXPERIENCE
Digital Product Manager
Tivity Health
Chandler, Arizona
December 2018 - April 2025
Tivity Health provides a health and wellness benefit, SilverSneakers, to Medicare recipients of more than sixty health plans. As the Product Manager of all things digital for this flagship brand, I led a team of user experience designers, software developers and quality assurance professionals in our quest to deliver high-quality digital experiences on time and under budget.
Marketing Copywriter
Tivity Health
Chandler, Arizona
April 2016 - December 2018
Worked with the in-house marketing division of Tivity to produce engaging and informative healthcare content, simplifying complex medical and Medicare information for diverse audiences, B2B and B2C. From blogs and scripts to email campaigns and social media posts, I wrote in a variety of genres to an array of audiences.
Director of Content
Omnipresent SEO
Los Angeles, California
April 2012 - December 2015
Consulted with dozens of law firms to establish their voice, identity and express their subject matter expertise. Worked with a team of software developers to create website content designed to drive engagement and generate leads. Created roadmaps and timelines for marketing strategy and created blogs, press releases, and website copy focused on SEO.
Copywriter/Editor/Consultant
Nicholas White PhD, LLC
Chandler, Arizona
March 2013 - April 2019
Consulted with law firms to create website content designed to drive engagement and generate leads. Created roadmaps and timelines for marketing strategy and created blogs, press releases, and website copy focused on SEO.
Writing Professor
August 1999 - May 2015
California State University, Long Beach
Arizona State University
Grand Canyon University
Taught a variety of English, political science and pre-law classes at several colleges and universities.
